In today’s uncertain economic climate, designers and developers are looking for passive income to protect themselves. The gig economy sometimes simply takes up too much time away from one’s day job, and the money generated really isn’t worth the insane hours. Because of this, passive forms of income are a much better alternative.
Designers and developers are at an advantage when it comes to generating passive income, as they can dedicate some time to projects and then release them to be purchased and downloaded online. If you’re interested in earning passive income this way, one excellent method of doing so is to sell Shopify themes online.
So how does the process work? Does it really generate passive income? Let’s take a look at everything you need to know about selling Shopify templates on Coded Market and other online marketplaces.
Why Shopify Themes?
Shopify is getting incredibly popular in the e-commerce world, and for good reason. This platform makes building and launching a well-made and highly responsive business website as easy as possible. However, if a business owner isn’t a developer, designing their Shopify website can be a bit of a roadblock. They could opt for generic free themes and templates to get the ball rolling, but their website won’t stick out to their target audience.
This is where premium Shopify themes come in. Seasoned developers and web designers can easily master the Shopify template and generate excellent themes with little effort, and the demand is certainly there. All you need to do is design your theme, make a listing on Coded Market, do a little bit of marketing, and wait for the passive income to roll in. If you don’t know how to sell website templates or have not done so before, it really isn’t that difficult to do. In fact, it’s one of the easiest ways for designers to make money online. Plus, you can sell your theme on multiple online marketplaces to generate more income, as long as those marketplaces support non-exclusivity (Coded Market does, as well as some others).
The Most Profitable Types of Shopify Themes
Without a doubt, the most profitable types of Shopify themes are the ones that are visually appealing, minimal, simple, and highly customizable. No two businesses are the same, and some business owners may want to have some forms and landing pages that another business owner will have no use for.
While design aesthetics will change and you should adapt to the ebb and flow of the market, your templates should always follow a customized and responsive approach. Your templates will stick out more to Shopify users if you stick to this simple formula.
That being said, there are some design trends that never seem to go away. Focus on designing themes that boast a flat design and 3D elements. High-quality photos are always a plus and are visually appealing. Always opt for a clean, white, minimalist background to contract your theme’s text, and use saturated accent colors.
Tips for Selling Shopify Themes
Your customers want a lot in a good theme, and they’re willing to pay handsomely for it.
1. Fast loading speeds
There’s nothing more annoying than a website that is slow to load, and the cause is often oversized photos and coding slip-ups. Always test your themes thoroughly for speed before launching a Coded Market listing.
2. Mobile-friendly and responsive
More people are accessing websites and shopping online through their mobile devices than ever before. As such, Shopify themes need to be extremely mobile-friendly — and that isn’t optional. Themes that are easy to navigate on a desktop computer and a mobile device will be worth quite a bit.
3. Incorporate SEO functionality
Any e-commerce business owner knows the value of SEO when it comes to digital marketing. SEO functionality needs to be incorporated into Shopify business websites, but it all starts at the theme level. Your themes should be optimized to help get their users to the top of their keyword search pages. This can be done by making your themes very plugin-friendly.
4. Consider user experience
The user experience is arguably the most important element of a website. If a user finds a Shopify website to be clunky or difficult to navigate, they will simply bounce and look for another similar website. Bad UX leads to bad business, and bad UX is almost always the result of poor coding or a badly-made theme. This is why testing your themes extensively before going live is a must.
5. Support for multiple forms of currency
Multi-currency support is becoming the standard as businesses use their online stores to branch into international markets. If their Shopify theme doesn’t make currency conversion simple and stress-free, they could miss out on selling to consumers in countries that use a different currency. Luckily, implementing design elements to accommodate Shopify’s multi-currency capabilities is quite easy to do — so don’t skip it!
6. Data protection and security
Any resource that a business owner uses for their online store needs to be outfitted with reliable data protection. Their customer’s valuable data and financial information could be at risk (as well as their business’s reputation) if they do not look at how each level of their website is protected. Most of the time, a third-party security platform or tool is used to ensure their data is safe, but it is always wise to demonstrate security capabilities in the themes you sell as well.
7. Consider working with a partner
Designers and developers have their own unique skill sets. However, a designer may not be great at coding, while a developer may not be the most artistically gifted. In this case, it could be a good idea to partner up with someone who is also looking for passive income. This can help streamline the process of building themes while also bringing together the best of both worlds to create high-quality and very marketable themes for Shopify.
How was our guide to selling Shopify themes online? Tell us what you think about these tips, as well as your own tips for getting started making passive income, in the comments below.